FRANK is the government´s national drug awareness campaign.

Aims of the FRANK campaign

FRANK aims to ensure that:

• Young people understand the risks and dangers of drugs and their use.
• Young people know where to go for advice or help
• Parents have the confidence and knowledge to talk to their children about drugs.
• Professionals who work with young people, especially vulnerable groups, are supported

FRANK uses a variety of channels to achieve these aims including advertising, PR, resources and local campaigns and of course the helpline 0800 77 66 00 and website www.talktofrank.com.

It has been specifically designed as an umbrella campaign so that you can use FRANK for your own drug communications and campaigns with young people, parents and the wider community.